International Exhibition of Noble Wines 2028 – Jerez de la Frontera, Spain

What to expect

The International Exhibition of Noble Wines, widely known as Vinoble, is one of the world’s leading specialist wine fairs dedicated to noble, fortified, liqueur and special sweet wines. Held in the historic city of Jerez de la Frontera in Andalusia, the exhibition brings together wineries, winemakers, sommeliers, importers, distributors, restaurateurs, journalists, wine educators and other professionals from the international wine industry.

Vinoble is distinctive because it concentrates on a category of wines that often receives less dedicated attention at large general wine fairs. The official organization describes noble wines as products valued for their complexity, craftsmanship, heritage and strong connection with their regions of origin. The exhibition provides these wines with a dedicated international platform rather than treating them as a secondary category.

The event takes place inside the Alcázar of Jerez, one of the city’s most important historic landmarks. The setting contributes significantly to the character of Vinoble, combining wine tastings and professional meetings with historic courtyards, gardens, palace architecture and Islamic heritage.

Visitors can expect extensive tasting opportunities, producer presentations, specialist sessions, gastronomic pairings, professional networking and opportunities to discover wines from different regions and countries. The latest edition featured hundreds of wine references and wineries representing multiple countries, demonstrating the international scale of the exhibition.

Vinoble is particularly valuable for wine professionals because it functions as both a cultural event and a business platform. The organizers report that thousands of national and international buyers and industry professionals attend, giving producers opportunities to meet importers, distributors and hospitality representatives.

Match/event dates

International Exhibition of Noble Wines 2028 is planned for May–June 2028, with the exact dates still to be confirmed.

The official 2028 programme, opening schedule, exhibitor list and registration information have not yet been published. The established event format suggests that the exhibition will again operate as a concentrated multi-day professional wine fair in Jerez de la Frontera.

Visitors should wait for the official announcement before making non-refundable travel arrangements because the precise schedule, access arrangements and tasting programme can change between editions.

Visiting this event? Don’t miss out on these amazing activities and local experiences while you’re here.

Stadium & sports venue

Vinoble does not take place in a sports stadium. Its principal venue is the historic Alcázar of Jerez de la Frontera, a fortified palace complex in the centre of the city.

The Alcázar was built by the Almohads and forms an important part of Jerez’s historical and architectural heritage. The complex contains defensive walls, towers, gardens, courtyards, the former mosque, Arab baths, the Villavicencio Palace and other historic spaces.

The venue is particularly appropriate for Vinoble because the exhibition is designed around heritage, craftsmanship and wine culture. Tastings can take place within historic rooms and courtyards, creating an atmosphere very different from a conventional trade-centre exhibition.

The latest edition used several areas within the Alcázar, including the Mezquita and Sala del Molino for specialist tastings. Other exhibition and gastronomic spaces are integrated into the historic complex.

The principal venue is therefore:

Alcázar of Jerez

Jerez de la Frontera, Cádiz, Andalusia, Spain

Visitors should check the official floor plan when the 2028 edition is announced because individual tasting rooms, exhibition areas and gastronomic spaces can vary.

Full fixture or event schedule

The complete 2028 programme has not yet been released. Based on the established Vinoble format, the exhibition is expected to combine wine tastings, professional meetings, exhibitor presentations, gastronomic experiences and specialist activities.

The core exhibition allows wineries and producers to present their noble, fortified, liqueur and special sweet wines to professional visitors.

Specialist tasting sessions are another major component. The latest edition featured 18 tasting sessions covering distinctive wines and specialist subjects, with sessions led by recognized names from the international wine world.

Gastronomy has also become an increasingly important part of the programme. The latest edition included the Gusto del Sur gastronomic space, where wines were paired with Andalusian products and dishes prepared by respected chefs.

The professional programme can also include buyer missions, importer meetings, educational sessions, presentations and industry networking. Recent Vinoble activities included international buyer initiatives involving wine and brandy professionals, sommeliers, educators and hospitality representatives.

The final 2028 programme will determine the exact tasting sessions, speakers, gastronomic activities and participating wineries.

Teams, athletes & participants

As a wine exhibition rather than a sporting competition, Vinoble does not have teams or athletes. Its participants are primarily wineries, wine producers, importers, distributors, buyers, sommeliers, restaurateurs, journalists, educators and other wine-industry professionals.

The latest edition featured 164 wineries, 66 exhibition stands and more than 800 wine references. Participants represented 12 countries, demonstrating the international reach of the event.

More than 3,000 national and international buyers and industry professionals are associated with the event’s professional audience, making commercial networking one of Vinoble’s major attractions.

The exhibitor profile includes producers of fortified wines, liqueur wines, special sweet wines and other historically significant wine styles.

The 2028 exhibitor list has not yet been announced. Individual wineries and international delegations should therefore be regarded as unconfirmed until they appear in the official exhibitor directory.

Tournament format & competition structure

Vinoble is structured as a professional exhibition and tasting fair rather than a competition or tournament. There are no knockout rounds, matches or sporting classifications.

The event is organized around exhibition areas where participating producers showcase their wines, supported by specialist tasting sessions and professional activities.

A central element is the tasting programme. These sessions allow accredited visitors to examine specific wine styles, regions, production techniques and historical traditions under the guidance of experts.

The latest programme demonstrated the breadth of the format by including sessions dedicated to historic wines, international sweet wines, fortified wine traditions and specialist subjects.

The commercial side is equally important. Buyers, importers, distributors and hospitality professionals can meet producers directly, evaluate products and establish business relationships.

Gastronomic programming provides another layer, pairing noble wines with high-quality regional food products and demonstrating how these wines can work within contemporary cuisine.

Match/event times

The exact 2028 opening hours have not been announced.

The most recent official edition used an evening opening period on the first day and morning and evening sessions on the following days. This structure allowed professionals to attend tastings and business meetings while also providing opportunities for evening networking and gastronomic activities.

Special tasting sessions operate according to their own schedules and can require advance registration. The latest tasting programme included sessions at different times throughout the exhibition programme.

Visitors should distinguish between general exhibition access and individual tasting reservations. A person with professional accreditation may still need to reserve a place for a specific tasting where capacity is limited.

The 2028 opening hours and tasting schedule should be confirmed through the official Vinoble website once published.

Ticket types

Vinoble is primarily a professional wine-industry exhibition, and access is organized around accreditation rather than ordinary festival-style admission.

The principal access category is professional accreditation for approved participants, buyers, exhibitors, media and other industry representatives. The official exhibitor information emphasizes the professional nature of the event and its role as an international meeting point for the wine trade.

Specialist tastings may require separate reservations and can carry an additional charge.

For the latest edition, the Jerez City Council reported tasting prices of approximately $41 USD for sessions held in the Sala del Molino and approximately $47 USD for tastings held in the Mezquita, converted from the published euro prices. These prices are useful as a previous-edition reference because 2028 tasting fees have not yet been announced.

The gastronomic programme can have separate reservation requirements. Some sessions in the latest programme were offered free of charge but had limited capacity and required advance registration for accredited Vinoble participants.

Ticket release phases

Vinoble does not operate a standard concert-style ticket release system.

The process generally revolves around professional accreditation, exhibitor registration and reservations for specialist activities.

Exhibitors can apply for exhibition space through the official Vinoble website. After the application is reviewed and participation is confirmed, exhibitors receive access to a private area where they can manage company information, product details and team accreditations.

Professional visitors can follow the official accreditation process once it opens. Journalists and media representatives have a dedicated media area and accreditation system.

Special tasting sessions can open for reservations separately from general accreditation. The latest edition’s tasting reservations were made available through the official website and ticketing partner for accredited participants.

The 2028 accreditation deadlines, exhibitor application period and tasting reservation schedule remain to be announced.

VIP & hospitality options

Vinoble does not primarily operate with traditional VIP tickets, private boxes or premium seating. Its professional character means that access is based more on industry accreditation, exhibitor status, specialist tasting reservations and business activities.

The most exclusive experiences are generally the limited-capacity specialist tastings and professional sessions, where participants can meet respected wine experts and explore highly specialized wines.

International buyer programmes also provide a particularly valuable professional experience. Recent editions have included reverse trade missions designed to bring international buyers, importers, distributors and industry prescribers to Jerez to meet producers directly.

The gastronomic programme provides another premium-style experience, pairing noble wines with products and dishes from leading Andalusian chefs. The Gusto del Sur space has included dedicated sessions featuring restaurants and producers from across Andalusia.

Any dedicated hospitality packages for 2028 have not yet been announced.

Stadium & event rules

Because Vinoble is a professional wine exhibition, its rules focus primarily on accreditation, responsible access, tasting sessions, exhibitor requirements and the protection of the historic venue.

Visitors should carry the appropriate accreditation or confirmation for the activities they intend to attend. Specialist tastings can have limited capacity, meaning registration alone may not guarantee access to every individual session.

The latest gastronomic programme explicitly stated that sessions were limited in capacity and required prior registration, with access reserved for accredited Vinoble professionals.

Exhibitors must follow the official participation process and provide the required company, product and team information through their private exhibitor area.

Visitors should also respect the Alcázar’s heritage environment. The venue is a protected historic complex containing architectural elements, gardens and archaeological features, so normal museum and heritage-site rules apply.

Wine tasting should be approached responsibly. Professional attendees are encouraged to use the event primarily for evaluation, education and networking rather than treating it as an unrestricted drinking festival.

How to get there

Jerez de la Frontera is located in the province of Cádiz in Andalusia and is well connected with other major destinations in southern Spain.

Jerez Airport is the closest airport to the city and provides a convenient arrival option when suitable connections are available. Seville Airport is another practical international gateway, particularly for visitors arriving from destinations without direct flights to Jerez.

Jerez is also connected to the Spanish rail network, making train travel a useful option for visitors arriving from Seville, Cádiz and other cities.

The Alcázar is located in the historic centre of Jerez, so visitors staying centrally can generally reach the venue on foot.

For international visitors, combining the exhibition with a wider Andalusian itinerary is also practical. Seville, Cádiz and other destinations in the region can be incorporated into the same trip.

Public transport & parking

Public transport is generally the easiest way to reach the historic centre once visitors are in Jerez.

The city’s railway station provides connections to other Andalusian destinations, while local bus services connect different parts of Jerez.

Visitors staying near the historic centre may find walking the simplest option because the Alcázar is situated within the central historic area.

Drivers should remember that the venue is inside the historic part of the city, where streets can be narrow and parking immediately beside the Alcázar is limited.

Public car parks in the broader central area can be more practical than attempting to drive directly to the venue entrance.

During the exhibition, professional visitors should follow any traffic, loading and exhibitor-access instructions issued by Vinoble because exhibitor logistics may use dedicated access arrangements.

Accommodation areas

Jerez de la Frontera is the best base for visitors attending Vinoble because the exhibition takes place in the city and the surrounding area has a strong wine and tourism infrastructure.

The historic centre is particularly convenient for visitors who want to walk to the Alcázar and experience Jerez’s restaurants, wine bars and cultural attractions.

The area around the city centre and railway station provides another practical option, particularly for visitors arriving by train.

Visitors who prefer resort-style accommodation can also stay farther away in the wider Cádiz province, although this will generally require transport to Jerez.

Seville can work for visitors combining Vinoble with a wider Andalusian itinerary, but staying in Jerez provides a much more convenient experience for attending multiple exhibition activities.

The importance of the event to local tourism is reflected in recent figures. The latest edition’s official exhibitor information reported hotel occupancy of 77.08 percent during the event period.

Food & drink at the venue

Food and wine are central to the Vinoble experience. The event does not simply provide tasting stands; its programme increasingly connects noble wines with professional gastronomy.

The latest edition included the Gusto del Sur gastronomic space, created around pairings between exceptional wines and Andalusian ingredients and dishes. The programme included sessions involving respected restaurants and chefs from the region.

The gastronomic programme included pairings involving products such as Andalusian cheeses, Iberian ham, seafood, mature meats, caviar and other regional specialties. These activities demonstrate how noble wines can be integrated into contemporary gastronomy.

The exhibition also provides extensive opportunities to taste wines from different countries and wine-producing traditions. The latest edition featured more than 800 wine references, making the tasting programme one of the event’s main attractions.

Outside the venue, Jerez provides an extensive food and wine scene, including traditional Andalusian restaurants, tapas bars, bodegas and specialist wine establishments.

Accessibility

The accessibility experience at Vinoble depends partly on the historic architecture of the Alcázar.

The venue is a centuries-old fortified complex containing courtyards, gardens, towers, historic rooms and other architectural features. While modern event infrastructure can provide improved access to certain areas, not every historic space necessarily offers the same accessibility conditions.

Visitors with mobility requirements should contact the organizers before attending to confirm access to their planned tasting rooms and activity spaces.

The central location is an advantage because visitors can reach the venue using public transport, taxis or on foot from many central hotels.

Specialist tasting rooms can have limited capacity and particular access arrangements, so accessibility requirements should be communicated in advance rather than assumed.

Best matches/events to attend

The main exhibition floor is the essential experience for wine professionals who want to discover a wide range of noble, fortified, liqueur and special sweet wines.

The specialist tasting programme is particularly valuable for serious wine enthusiasts. These sessions provide opportunities to examine specific wine styles and regions under the guidance of recognized specialists.

The Mezquita tastings are especially distinctive because they take place inside one of the historic spaces of the Alcázar. The Sala del Molino also hosts specialist tasting activities.

The Gusto del Sur gastronomic programme is an excellent choice for visitors interested in the relationship between wine and Andalusian cuisine. Its sessions combine specialist wines with dishes and products from respected regional chefs and producers.

Professional buyers should also prioritize networking and international buyer activities because Vinoble is specifically designed to create commercial connections between producers and the international wine trade.

Visitors interested in wine history should explore the exhibition’s emphasis on historic and traditional wine styles, including fortified and sweet wines from different parts of the world.

Previous year’s highlights

The latest edition demonstrated the scale that Vinoble has achieved as an international specialist wine fair.

The official organization reported 66 exhibition stands, 164 wineries, more than 800 wine references and representation from 12 countries. The exhibition also recorded more than 10,000 visits from 16 different countries.

More than 1,700 people participated in activities and tastings, showing that the event’s educational and tasting programme is an important component alongside the main exhibition.

The international media presence was also significant. The latest edition recorded 268 accredited journalists and an audience reach exceeding 55 million people, according to the official event figures.

The exhibition’s commercial impact is another major highlight. More than 3,000 buyers and wine professionals are associated with the professional audience, reinforcing Vinoble’s role as a business platform rather than simply a consumer tasting event.

The Gusto del Sur programme also expanded the relationship between wine and gastronomy, with specialist pairing sessions and live culinary experiences. The organizers reported that the previous edition’s sessions were fully booked, leading to an expanded programme.

These results reinforce Vinoble’s position as one of the world’s most important specialist events for noble wines.

Official tickets

Vinoble’s official access system is centered on professional accreditation rather than conventional public-event tickets.

Professional visitors, buyers, exhibitors and media representatives should use the official Vinoble website for accreditation information. Exhibitors must apply through the official exhibitor registration process, after which approved companies receive access to a private area for managing their participation and team accreditations.

Specialist tastings can require separate reservations and may involve additional charges. Previous-edition tasting prices provide a useful reference, but 2028 fees have not been announced.

The safest way to obtain access is through the official Vinoble platform rather than unofficial ticket sellers or third-party websites.

Official website: Vinoble official website (https://www.vinoble.org/)

Official contact: vinoble@aytojerez.es